Strength is physical, mental and communal. It builds bodies, sharpens minds, and nurtures growth. When we grow stronger, we become healthier and happier individuals who together build a stronger world. In 1957 Eleiko set out to create the world’s best barbell. Six decades of innovation and more than 1,000 world records later, Eleiko remains the choice of champions and passionate lifters worldwide. With precision-crafted equipment and strength expertise, we bring the ultimate lifting experience to a growing community of people who believe that being strong is essential to living life to the fullest. Together, let’s set the bar high, be kind and do more of what makes us stronger.